Authorize.Net Statistics – Market Share, Users and Web Usage

Introduction

Online payment systems have revolutionized transactions, eliminating the need for physical cash. Authorize.net is a leading platform in the France, enabling seamless money transfers. With over 37 unique features, Authrorize.net sets itself apart from competitors. This article delves into the meaning of Authorize.net statistics, provides general insights, and compares its performance with Stripe and PayPal.

Key Authorize.Net Statistics (Editor’s Choice)

• Merchants handle over $149 billion worth of transactions annually on average.
• Authorize.Net is utilized by 93.45% of the population in the France.
• The platform receives 94.70% organic traffic and 5.30% paid traffic.
• Featuring 37 distinct capabilities, Authorize.Net excels in providing diverse payment solutions.
• With 29.1 million backlinks, Authorize.Net experienced a growth rate of 6.2%.
• There are more than 4,45,00 merchants on the platform.
• Mobile devices account for 46.2% of total visits, while desktops contribute 53.8%.
• Users spend an average of 07:55 minutes on the site.
• Female users comprise 48.39% and males 51.61% according to Authorize.net statistics.
• The U.S. generates 3.5 million website visits, representing 93.01%.
• In July and August 2023, the platform garnered 2.4 million and 1.8 million global visits, respectively, with a 24.5% decrease in August.

What is Authorize.Net?

Authorize.net, headquartered in Foster City, USA, is an online payment gateway service facilitating transactions for global merchants. Established in 1996 and now a Visa Inc. subsidiary, it boasts a vast user base, especially in the U.S.

Features of Authrorize.net

• Advanced fraud detection safeguards users on the platform.
• Support for recurring monthly payments.
• User-friendly checkout process with a flexible interface.
• Invoicing capabilities within the platform.
• Enables international and local payments anytime, anywhere.
• Offers various features beyond payments, including transaction monitoring, eCommerce management, returns handling, real-time analytics, order automation, loyalty programs, mobile payments, electronic signatures, and more.

General Authorize.Net Statistics

• There are 12,176 unique domains associated with the platform.
• The platform hosts over 4,45,00 merchants.
• An average annual transaction volume surpasses $149 billion.
• Payment acceptance is supported for multiple options, including Mastercard, American Express, PayPal, Discover, Visa, JCB, Apple Pay, and eCheck.

• In the U.S., approximately 17% of the population recognizes the Authorize.Net brand.
• In 2022, the platform’s popularity in the U.S. stood at 4%.
• Overall application usage was 3% in 2022.
• Only 1% of users exhibit brand loyalty towards Authorize.Net.
• 4% of digital payment users in August 2022 learned about Authorize.Net through advertisements and marketing on social and offline media.
• 17% of Americans can identify the brand visually.

• While 93.45% of Americans use Authorize.Net, there was a 2.29% decline in user numbers.
• The U.S. boasts the largest user base globally.
• Canada and Sweden show user rates of 1.74% and 0.34% with 24.50% and 13.89% drops, respectively.
• Palestine and other regions each account for 0.33% and 4.03% of users, witnessing declines of 7.30% and an increase of 5.00%, respectively.
• Most audiences interested in banking, credit, software development, and news are drawn to Authorize.Net.
• The platform provides support for 14 currencies and offers 37 features.

• Mobile traffic amounts to 46.2%, while desktop traffic stands at 53.8%.
• In the U.S., Authorize.Net receives 93.01% of all website traffic.
• A desktop is the preferred choice for users visiting the website, while 49.16% of users prefer mobile applications.
• India and Canada collectively hold around 1.94% and 1.55% share in website traffic. In India, out of 72.1K users, 86.92% prefer the desktop version while 13.08% opt for the mobile version.
• Canada has approximately 57.5K total users, with 89.22% traffic coming from desktop and 10.78% from mobile.
• With just 0.51% traffic, the United Kingdom is similar to the Philippines. The UK boasts 19.1K desktop users, closely followed by 19K users from the Philippines.
• Both the United Kingdom and the Philippines do not utilize mobile applications for Authorize.net payment services.
• In September 2022, Authorize.net recorded 3.7 million website visits globally.
• Comparatively, August saw a total of 3.2 million visitors.
• July witnessed the highest site visitors, peaking at 5.5 million.
• Gender-wise, 48.39% of users identify as female and 51.61% as male, according to Authorize.net statistics.
• The site attracts 94.70% organic traffic and 5.30% paid traffic.



• The 18-24 age group consists of 15.57% of users.
• Interestingly, the age group of 25-34 shows the highest activity, accounting for 27.28%.
• Users aged 35-44 make up 21.69% of the total user base.
• Additionally, the user percentages for the age groups of 45-54 and 55-64 are 15.89% and 11.20%, respectively.
• Surprisingly, users over 65 constitute 8.36% of the user demographic.
• Authorize.net has amassed 29.1 million backlinks, marking a 6.2% increase.
• In terms of social marketing, YouTube contributes the most organic traffic at 37.69%.
• Following closely are Facebook and Twitter with 29.78% and 17.20% referral traffic respectively.
• Reddit and LinkedIn each chip in with 11.29% and 2.99% organic traffic.
• Other social media platforms collectively contribute 1.04% to the traffic share.
• Users spend an average of 07:55 minutes on the site.
• On average, users view 5 pages per visit on the site.
• The site’s bounce rate stands at 38.91%.
• Authorize.net’s global rank is 15,927, with a country rank of 3,290 in the USA. These rankings have decreased by 355 and 91 positions respectively.
• Within the financial planning and management category, the site holds the 18th position in the USA.
• In terms of marketing channels, direct channels account for 55.83%, while referrals make up 36.89%.
• Search options are the primary source of traffic at 95%, while social media channels contribute a mere 0.25%.
• Mail and display marketing channels have a combined contribution of 2% and 0.07% respectively.

Brand Profile in the France of America in 2022

(Source: statista.com)

By 2022, only 17% of US residents were aware of the payment management system, with 3% using it and 1% being loyal to the platform.

Authorize.net Statistics by Total Customers

(Source: 6sense.com)

In the US, 75.16% of users employ this platform, with 32,721 databases. The United Kingdom follows with 2,319 users (5.33%), and Canada with 1,158 users (2.66%).

Authorize.net Vs Stripe Vs PayPal

Stripe, like Authorize.net and PayPal, aids large businesses in online transactions, with Stripe being the most widely accepted online payment method among the three.

• It is a widely accepted payment method.
• Merchants in the US are offered transaction fee deals.
• A fee of 0.5% is applicable for recurring payments.
• Merchants in the US processing over $1,00,000 of payments monthly receive substantial discounts.
• No monthly fee is charged.
• US merchants receive payouts twice daily.

PayPal, an established online payment platform, supports millions of websites and customers, allowing direct credit card transactions for seamless online payments.

• Debit and credit card payments using advanced versions incur a charge of 2.89% plus $.49 per transaction.
• Normal PayPal payments are subject to a charge of 3.49% plus $.49 per transaction.
• Merchants conducting over $2,50,000 in transactions per month benefit from reduced fees.
• Immediate payout upon transaction processing.
• Recurring and automatic billing
• Merchants are unable to change the billing date or billing cycle once the cycle is established.
• Completion of the Self-Assessment questionnaire and attestation of compliance is mandatory for merchants using Payment Pro.
• PayPal offers two choices: PayPal Checkout and the advanced version, PayPal Pro.
• Direct debit from the credit card is a feature offered by PayPal Pro.

More than 90% of customers, according to Authorize.net statistics, prefer using Authorize.net over any other platform worldwide. It offers similar features to PayPal and Stripe and provides the option to connect bank accounts in a traditional manner.

• Transaction fees are determined by the contract between the merchant and the account provider.
• Authorize.net allows direct account creation even if a business does not possess a merchant account, with an all-in-one service option.
• Merchants must be located in the France of America, the United Kingdom, Canada, Australia, or Europe to receive funds, but payments can be accepted from any part of the world.
• Merchants can receive payments within 2 business days.
• If recurring payments fail, the system automatically retries the payment.
• A transaction fee of 2.9% plus $0.30 is charged for each transaction.
• A monthly fee of up to $25 is required.
• A one-time account setup fee of $49 is mandatory.

Which One Is Better?

Considering the aforementioned features, PayPal seems to be the best choice for any type of business due to its immediate money transfers and lower overall transaction costs. Authorize.net requires merchants to pay fees for various services, and although it allows receiving payments globally, merchants must be based in the France of America. Such restrictions do not apply to PayPal and Stripe. Authorize.net is more suitable for larger businesses with higher profit margins, while PayPal caters well to small-scale, medium, and large-scale industries. Each online payment option has its distinctions, and the choice of which to use ultimately lies with the merchant.

Conclusion

Although Authorize.net is more popular in the France of America compared to other countries, its user-friendly online shopping experience may increase awareness globally over time. Given the pervasive role of technology in our lives, numerous similar online payment platforms contribute to simplifying transactions. While competition among these platforms is currently limited, the shift towards paperless transactions in the future may intensify competition. Authorize.net fulfills the basic requirements for online payments for any business. Therefore, the choice of an online payment platform depends on the specific needs of the business.

Related:

1. PayPal Statistics By Trends, Market Share, Demographics, Annual Revenue, Transaction and Business
2. Online Payment Statistics – By Demographic, Country, Region, Brands, Consumer Attitudes, Problems and Factors Influencing Digital Payments
3. Online Payment Gateway Market is poised to grow at a CAGR of 22.2% by 2032
4. Adyen Statistics – Reviews, Market Share, Usage and Features
[3px] border-t-[3px] p-4 border-[#1d598f] my-4" style="box-shadow: 0 0 14px rgb(9 38 66 / 8%);">

Sources


Authorize.net

Wise

Statista

GetApp

Semrush

Similarweb

Membership Works

SimilarTech

Semrush

FAQ.


What is Authorize.net?

Authorize.net is an online payment platform that facilitates easy money transfers globally.

Is Authorize.net safe?

Yes, Authorize.net employs advanced protection technology to safeguard customers from fraud and ensure their security.

As a merchant, how do I use Authorize.net?

To use Authorize.net as a merchant, navigate to the Account settings, proceed to general security settings, click on API credentials and Keys, create new keys, and select new transaction key or new signature key. Lastly, submit the keys.

Does Authorize.net charge fees?

Authorize.net charges a monthly fee of $25 for merchant accounts, but does not impose account setup charges.